The CMO Pocket Guide to Pitching Inbound to a CFO

Contents • Introduction • CFO Pressures & Concerns • Speaking the CFO’s Language • Speak Finance to Explain Inbound Marketing • Why CFOs Relate Well to PPC • Handling C-Suite Objections to Inbound Marketing • How to Present to your CFO Introduction As a CMO, you know Marketing must make radical changes over the next …

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10 Social Media Trends Ruling 2017

Social media sites have proved to be a backbone for the Business Tycoons and all the start-ups. To capitalize the traffic and earn an image, there is nothing like Social Medias. If you wish to connect with people and share lives, what’s best than social networking. A little change in these sites has changed the …

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10 Amazing Outdoor Advertisement Ideas

Advertising is one of the most prominent methods of sending your message to the target consumers. It is divided into many formats one among which is outdoor advertising. Also known as Out of home advertising it caters to grabbing your consumer’s attention when he is outside. Though these days it is very tough to let …

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A complete guide to Increase Website Traffic

  “More traffic on website” is a general and genuine reason for headache of a website owner. Well you can read or get the words of experts for the better solution through a plethora of process or tacts. From banner advertising to Search Engine Optimization Service, social media advertising to email and SMS campaigns, you …

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7 New Features of LinkedIn which we Cannot Miss Out

  Online marketing is something which possess the tendency of globalizing a particular person and a trend. You may not be an active user of LinkedIn but even its minimal use can increase your SEO and can rank you among top LinkedIn profiles. LinkedIn currently being the world’s biggest professional networking platform is something that …

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11 Benefits of Digital Marketing over Traditional Marketing

  With the traditional vs. digital marketing debate going on, let us figure out what is most suitable for the marketing and promotion of your business. Online advertising vs. traditional advertising could seem like a tough decision to make but these pointers will help you make up your mind.   Marketing is that aspect of …

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10 Clever Ways to Sell Your Product on Pinterest

  Technology has made lives super simple for everyone and this includes the marketers too. With so many avenues of pushing your product having a correct strategy becomes very important. Consumers are using a lot of social media modes to make their purchase decisions and Pinterest is not to be left behind. Not only do …

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Importance of Performance Marketing

  In the fierce market, proper marketing of your business has become more important than ever. The marketing strategies can be expensive, and their return is also not fixed. However, performance-based marketing is one such effective way that requires the advertiser to invest less on marketing and ensure that there is a positive return on …

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10 Creative LinkedIn Marketing Strategies for B2B Business

Using LinkedIn for business is quite common now so if you want your business to flourish, it is good to keep some LinkedIn advertising tips handy. Your LinkedIn marketing strategy must be functional and personalized and here is how to make it that way. The evolution of LinkedIn LinkedIn started as a small networking site …

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Ultimate Guide for Targeting Methods on Facebook

  Facebook is the most used social networking site in world and advertising on Facebook is the most effective and best way of getting leads. But what most important is getting the right audience at the right time for which you need have good idea of how you can target and about various options available of targeting. …

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