Close Variants Changes by Google AdWords that Shows more Relevant Result

Google has always been looking for changes and try to make its platform better for everyone. In this context, there are some changes that has been induced in the Google Adwords according to which it desires to meet the exact correctness and avoid fuzziness while keyword planning. Google is now intended to limit the list …

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Google’s AdWords Rank Threshold Changes: Things you should be aware of

Google has been stepping up for rolling out the new Ad Rank thresholds since earlier this month. After that there has been minor and major reports regarding shift in AdWords CPCs. Let us look at those changes Ad Rank decides where an ad will appear on the page which is based on the calculation of: …

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Google Adwords Enhances Quality Score and It’s History

  Google has announced that historical quality score column has been added to the report of Google AdWords. Now you can check the relevancy of the keywords, landing pages, and ads through the quality score column. This change lets you experience the more enhanced quality score report and it will help you to achieve the …

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9 Amazing Strategies for Strong Inbound Marketing

In today’s over competitive scenario the “customer is the king” and reaching out to him is a must for any business to break even. However it is tough to find out a method of marketing which is not only effective but also achieves the target without much burden on the budget. While traditional marketing used …

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Adwords Text Ads Automatically Updated in To Responsive Ads

Expanded text ads or standard text ads would be automatically upgraded to responsive ads in AdWords Display campaigns. Although Google did not make an official announcement for this change still the below alert would be displayed on page on text ads. It is a mandatory update with no scope of opting out of it, so …

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