9 Amazing Strategies for Strong Inbound Marketing

In today’s over competitive scenario the “customer is the king” and reaching out to him is a must for any business to break even. However it is tough to find out a method of marketing which is not only effective but also achieves the target without much burden on the budget. While traditional marketing used …

Continue Reading

3 Free Tools That Provide Valuable Keyword Data

Remember that time Google announced it was encrypting all of its keyword data, and in the process, crippled your once measurable SEO strategy? What about our blog titles? How will we ever know what the masses are searching for? How will I know if my strategy is working? (Sigh) Mama said there’d be days like …

Continue Reading

Keyword Research 101: How to Choose the Right Keywords

When you first start learning about inbound marketing, it’s easy to feel bombarded by all of the different tactics that experts discuss. Keyword research is a classic example of something that you probably already know you should be doing, but aren’t quite sure how to do it. Keywords are the terms that people type into search engines. …

Continue Reading

How Long Does it Take Google to Index a New Page? (And 11 Ways to Speed it Up)

Google is a lot of different things to a lot of different people. To students, it’s an indispensable resource, to start-ups, an inspiration, and to marketers like me… well, it’s an enigma. Every few months when Google rolls out a new algorithm update, content writers and search engine optimization experts alike jump to figure it out …

Continue Reading

Local SEO: How to Optimize Landing Pages for Your Service Area

Landing pages are one of the key points in any digital marketing strategy. You need them for everything – they generate conversions, get more contacts into your database, and help you understand what content your audience is willing to trade their personal information for. They’re a big deal. But what if your business is geographically …

Continue Reading

The End of Google’s Content Keywords (& What it Says About SEO in 2017)

Every digital marketer knows the importance of keywords in the success of their website. So, it was a big surprise when John Mueller, Webmaster Trends Analyst at Google, announced on the Webmaster Central blog that they’re pulling the plug on the Content Keywords feature in Search Console. This news left Content Marketers with a lot …

Continue Reading

The 3 Most Important Things You Need to Know About SEO for SaaS

With 60% of all organic clicks going to the top 3 search results of a term, most marketers and business owners have realized its importance and invested heavily in efforts to improve their ranks. However, despite this knowledge, many in the SaaS industry don’t realize that there are a few significant differences between SEO for …

Continue Reading

6 Ways to Strengthen Your On-Page SEO and Increase Your Visibility

With more people than ever discovering new products or services on the Internet, it’s become critical to the success of modern company’s to implement powerful on-page SEO practices in order to stand out in the search engines. The problem is, many companies have no idea how to optimize their web pages for on-page SEO. Well, …

Continue Reading

The Skyscraper Technique: A 4 Step Twist to Boost Your Keyword Rankings

Earlier this year, I came across an article by Brian Dean on how he increased his search traffic by 110% in just 14 days using what he calls The Skyscraper Technique. Naturally, as a full-time inbound marketer, I was intrigued. After reading the article and watching his awesome step-by-step video, I was sold. I absolutely …

Continue Reading

4 SEO Basics Every Business Needs to Have a Plan For

While Google’s algorithm updates sound eerily similar to roll call at the zoo (Panda? Penguin? Hummingbird?), SEO is no monkey business. I know, I know, that wasn’t my best pun, but I got your attention, right? While SEO plays a huge role in helping a business achieve recognition, it’s never been the easiest thing to master. …

Continue Reading