Online shopping website for eye wear Lenskart has clocked an 80% increase in total revenue during FY17 at Rs 179 crore as compared to almost Rs 100 crore last year, according to the company’s financials with the Ministry of Corporate Affairs.

 

To Improve Customers Conversions

“The aim for next year is to improve customers conversions, enhance the brand and reach profitability by March 2018,” Peyush Bansal, chief executive of Lenskart.

 

Strategic Investments in Technology-Centric Ventures

Lenskart had raised over Rs 600 crore in financing in 2016, giving it a significant reserve, a segment of which it intends to use for vital ventures.

 

The organization as of late made two key strategic investments in technology-centric ventures, the most recent one being in the Israeli startup 6over6, which enables buyers to decide the energy of their focal points fitted in their eyeglasses through a cell phone application, supplanting the conventional optometric instruments all the while.

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