TikTok comes up with a new Marketing Partner Program, for the brand to maximize their profit. It is the latest program that TikTok has launched to expand its advertising reach.
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According to TikTok:
“We’re building new opportunities for marketers to be creative storytellers and meaningfully engage with the TikTok community [and] we’re thrilled to collaborate with some of the most strategic and trusted leaders in the advertising industry and continue giving marketers access to more tools to successfully create, measure and optimize ad campaigns on TikTok.”
Marketers and brands will be provided with a range of approved ads and creative services which will surely help them in achieving better goals. 20 certified experts ranging in social media marketing have already signed their partnership with TikTok. The partners are divided into 4 categories:
- Campaign Management
- Creative Development
- Branded Effects
- Measurement
New Feature
TikTok has also launched a new creator features and advertising support for brands. However, TikTok has also announced the way for the creators to sell their merchandise on their platform. Even TikTok has invested $200 million in the Creator Fund To pay its top content creators.
TikTok has made its motive clear to maintain a strong bond with creators and brands. In June, TikTok launched a new program – TikTok for Business. By all this TikTok is trying to increase its revenue and expand its advertising reach.
TikTok Said:
“For brands, TikTok opens an entirely new window of opportunity to create content that speaks to people, to invite the community to join in the conversation, and to Make TikToks. If you’re a marketer in search of resources or a partner interested in building with TikTok, “