Tasks and Responsibilities:
- Lead project execution across clients and practice teams.
- Train and Build Team to deliver outstanding results.
- Understanding client business and requirements
- Plan, optimize, and implement digital ads campaign strategies for a variety of clients
- Suggest and develop new campaigns across multiple channels
- Perform keyword/audience/interest/behaviour research and manage all the campaigns for your clients
- Ensure the timely and successful delivery of our solutions according to clients’ needs and objectives
- Set up a list of KPIs to track for each client. Forecast and track key account metrics
- Managing campaign budgets & optimize the ROI
- Improve upon paid advertising processes and innovation of new strategies and techniques
- Prepare and present reports on client progress that their accounts will perform well and different from competitors.
- Develop higher level client communication and account strategy, including account launch strategy, long-term campaign management, and growth/scaling strategy
- Build and sustain rapport with multiple clients
- Tracking daily, weekly & monthly KPI's to identifying opportunities for improvement in performance & regularly reporting to management/clients
- Develop new business with existing clients and/or identify areas of improvement to meet sales quotas
- Recommend and implement digital projects to increase their ROI
- Prepare reports on account status
- Manage Project tasks and keep CRM up to date.
- Prepare pitch/reports for the sales team
- Develop forecasting reports for prospective clients and show them ROI.
- Collaborates with the sales team to reach a prospective client
Skills and Qualifications:
- Previous working experience in Google AdWords for minimum 3yrs
- Excellent interpersonal, communication & presentation skills
- Hands-on experience in handling marketing budgets and forecasting/reporting results
- Exposure on online marketing projects domain pertaining to Paid Media- SEM, Social Media, Display Marketing ,SMO, Google AdWords, would be additional advantage
- Excellent organizational and time management skills
- Strategic thinker with great analytical skills
About the Company:
We're a new-age digital marketing agency focused on creative & results-driven solutions. Providing strategic digital marketing & software development to solve business problems. We have served more than 400 Clients (OYO, PEPSICO, Philips, HDFC, etc).