9 Tips to Succeed with Account-based Marketing

Account-based Marketing

Gone are the days when ’one size fits all’ strategy ruled over the marketing world. The approach where companies transmitted the same message to almost every customer is long gone as well. In this age, businesses have easy access to customer data that enables them to personalize their approach for maximum success. In business-to-business (B2B) …

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Single Page Website Design: Tricks and Tips for a Perfect UX

Single Page Website Design: Tricks and Tips for a Perfect UX

Some website projects like portfolio pages, product sites, and sometimes company pages too, work better with single page designs. Portfolio Pages are the one where you portray who you are, what you do, etc. Product sites are the ones where you can buy or see information about a product whereas company pages are the one …

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Do You Know Why Google Is Not Indexing Your Pages?

Do you Know why google is not indexing your pages

Google has confirmed that it will not index the page or the content of your website if it requires cookies for viewing the content. John Mueller said in its Tweet that Google almost certainly cannot index a page that requires cookies. He said that you need to make sure to “remove the dependency” on cookies …

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How to do SEO Competition Analysis to Improve Website Ranking?

Why You Should Analyse Your Competitors for SEO?

Competitive analysis is one of the first stages of building a strong SEO campaign. To beat the competition, you should keep your eyes on your competitors. Tracking competitors’ keyword rankings, campaign content, social and brand mentions, and other digital marketing strategies help your social media and content teams to collaborate better on the campaign and …

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4 Most Prominent CRO Tools To Intensify Your SEO Efforts

4 CRO Tools To Intensify Your SEO Efforts

Receiving colossal traffic is an excellent signal for your website, but is your work over here? Contributor Stephanie Leonne says “it’s time to implement a conversion rate optimization campaign.” Every search engine optimization specialist understands that SEO is a never-ending process. Every time you think, you have implemented all the algorithmic changes to the website, …

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Landing Page Optimization in SEO – All You Need to Know

Landing Page Optimization in SEO - All You Need to Know

The prime motto of any digital marketer is to design a high converting landing page. The motive of the landing page is to make the visitors click and visit another page on your site or get visitors to buy or learn something (include commenting and feedback submission). While creating an attractive landing page for your …

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9 Reasons To Know Why Visitors Tend to Ignore Your Website

10 Reasons Why Visitors Ignore Your Website

As a blogger, you do everything on your website (like Implementing latest UI/UX design, writing great content, Product videos etc.) to generate high traffic. But, in spite of all this, if you are unable to achieve the goal, it demotivates you, and you wonder why it has happened? Apart from publishing quality content and creating …

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Beginner’s Guide to Bounce Rate – Everything You Need To Know About It

Beginners Guide to Bounce Rate

Are you tired of bad ranking on Google Search Engine and want to improve your page’s position on SERP (Search Engine Result Page)? Then one of the remedies lies in reducing the “Bounce rate.” Bounce rate is when a visitor comes to your site to get the desired information, but instead of staying for some …

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8 Proven Customer Engagement Strategies to Boost Brand’s Growth

Customer Engagement Strategies

  In this competitive era, it is essential for a brand to interact with their customers both regularly and personally, to create a strong bond of trust among the audience. A brand needs to ensure that the communication with the customer should be prompt and consistent. In short, customer engagement strategies should be crafted in …

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What is Anchor Text and Why it is Required for Effective SEO Strategy

What is Anchor Text and its importance in SEO

Anchor text is very important for the perfect SEO for your website. Many people have read about it and have seen it too but they are unaware of what the anchor text is and why is it necessary for SEO optimization. Looking at its benefits this has been considered as one of the important SEO …

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