SEARCH ENGINE MARKETING THAT

Engages
Users At Their
Moment of Interest

Outrank your competitors and connect with prospective customers with a customized strategy. We will help you create a dominating search engine presence that helps you connect with the prospecting customers at the right time.

Make your brand

Visible and Memorable
With the power of Search Engine Marketing

Our SEM services are designed to help you scale your business with a strong game plan, attracting qualified traffic to your website and always staying in the minds of prospective customers in need.

At Technians

We take every click seriously
As every converted customer was once just a click away

That's why we're committed to helping you be at the top of your game by reaching your ideal customers instantly with compelling ad visibility.

Why Contemplate Search Engine Marketing?

Are you aware that google handles around 3.7 billion searches every day and 1.2 trillion searches every year? Your ideal customer is right there waiting for you, and we know you won’t like to miss out on such a golden opportunity.
Search engine marketing is important for businesses of all sizes, but what exactly is it and how can you best utilize it for your marketing strategy?

Achieve instant visibility with an effective strategy!
The ultimate goal of Search Engine Marketing is to promote a website’s visibility using paid search, compelling contextual advertising, and organic search rankings. With the help of SEM Strategy, you would be able to mark your brand visibility at the top of any search engine, be it google, yahoo or bing. Get noticed easily in a cost-effective way.

  • Effective Brand Awareness
  • Instant Visibility
  • Easy Geo Targeting
  • Intent Oriented Action
  • Attract quality traffic instantly

We believe in

Attracting high brand visibility
While also practicing a cost-effective bidding strategy

Our SEM services are designed to help you get the most out of your budget by optimizing your bids, targeting the right audience, and delivering powerful ad copy that drives conversions.

Make every penny count with

Our effective SEM strategy
Targets the right audience & maximizes your ROI

Our services are designed to deliver faster and more effective results, helping you get an instant edge over your competitors by getting ranked in the search engine in no time.

SEO is sometimes used as an umbrella term that includes SEM, but because SEM refers strictly to paid advertising, they are actually separate.
SEO is the act of improving the visibility of a website’s outcomes on specific search engines through unpaid forms of online advertising. It is used to increase traffic to a website by improving its rank on the search engine pages. Seo is a long term strategy that would take time but will give you fruitful results in the longer run.

SEM is the act of improving the visibility of a website's outcomes on specific search engines through paid advertisements. It includes Search Engine Optimization, contextual advertising, AdSense, social networking, pay-per-click (PPC), Google Ads, and so on. With SEM you can avail instant results with every penny you spend. A short term effective strategy to attain maximum visibility in no time.

The main difference is that Search Engine Optimization (SEO) is focused on optimizing a website in order to get traffic from organic search results.

Effective campaign management for Search Engine Marketing is critical because it allows businesses to reach their target audience at the right time with the right message, maximizing their return on investment. Without proper management, campaigns can quickly become inefficient and ineffective, wasting valuable resources and hindering a company's growth.

  • Machine Learning Optimization

Our media campaign specialists are all set to leverage the big data tool and create intent oriented effective campaigns that drive striking results.

  • Transparent Reporting

Offering Transparency to our clients is our utmost priority. From planning effective campaign strategy to achieving striking results you will be a part of the journey in every step. Your valuable feedback and our strategy expertise will make a killer combo.

  • Lower your cost per acquisition

Our SEM strategy is worth every penny you pay for. We value the money you bring in to scale your business hence we ensure that you achieve effective results but in a cost-effective way. Bringing the cost down and productivity up is our forever agenda.

  • Conversion Tracking

Keep an eye on your campaigns so that not just us but you also have a thorough idea of how your campaign is performing. Like we said earlier we believe in transparency in every step.

  • Ads Split Testing

Want to know the secret to a well optimized campaign that yields high revenue?
Ensuring every trial counts! We make sure every trial test gives us stronger key findings to further work on that helps you save cost and achieve effective results.

  • Keyword and Bid Management strategy

We have the right kind of tool and team that will help in researching the best kind of keywords and strategy that makes your competitors irrelevant in no time.

Laser Targeting is the secret sauce by which you are able to reach your ideal user customer. Targeting is a crucial aspect of creating a powerful SEM strategy. Here are some common targeting methods that can be used:

Keyword targeting: Targeting the right keywords can be a game changer while drafting an Ad Campaign. This involves selecting specific keywords and phrases that are relevant to your business and using them in your ad campaigns. This can help ensure that your ads are shown to people who are actively searching for the products or services that you offer.

Geographic targeting: Do not miss the opportunity to target your audience location wise. This allows you to target specific geographic locations, such as countries, regions, cities, or even neighborhoods. This can be useful if you have a local business or if you want to focus on a particular market.

Demographic targeting: Leverage the opportunity to target your ideal audience on different levels that involves targeting specific segments of the population based on characteristics such as age, gender, income, and education level. This can help to ensure that your ads are shown to the most relevant audience.

Device targeting: It is important to find out where your customer base is most active on. This allows you to target specific types of devices, such as desktops, laptops, tablets, or mobile phones. This can be useful if you want to optimize your ad campaigns for a particular type of device.

Interest targeting: Leverage the data and target your audience on the basis of interest. Interest targeting is considered an intent oriented targeting where the rate of converting the user is high. This involves targeting people based on their interests and behaviors. This can be done through data analysis, such as examining users’ search history, social media activity, and other online behaviors.

Google Audience: We at Technians are proud to reveal that we have Google as our partner with 5000+ Audience to leverage from.

Ad placement targeting: This involves selecting specific websites or digital platforms where you want your ads to appear. This can be an effective way to ensure that your ads are shown to people who are interested in the types of products or services that you offer.

By using a combination of these targeting methods, businesses can create highly effective campaigns that reach the right audience, at the right time, and in the right place. This can help to improve ad relevance, drive higher click-through rates, and ultimately achieve higher return on ad spend ROAS.

-SEM Vs. SEO
-Effective Campaign Management
-Effective Targeting

SEM Vs. SEO

SEO is sometimes used as an umbrella term that includes SEM, but because SEM refers strictly to paid advertising, they are actually separate.
SEO is the act of improving the visibility of a website’s outcomes on specific search engines through unpaid forms of online advertising. It is used to increase traffic to a website by improving its rank on the search engine pages. Seo is a long term strategy that would take time but will give you fruitful results in the longer run.

SEM is the act of improving the visibility of a website's outcomes on specific search engines through paid advertisements. It includes Search Engine Optimization, contextual advertising, AdSense, social networking, pay-per-click (PPC), Google Ads, and so on. With SEM you can avail instant results with every penny you spend. A short term effective strategy to attain maximum visibility in no time.

The main difference is that Search Engine Optimization (SEO) is focused on optimizing a website in order to get traffic from organic search results.

Effective Campaign Management

Effective campaign management for Search Engine Marketing is critical because it allows businesses to reach their target audience at the right time with the right message, maximizing their return on investment. Without proper management, campaigns can quickly become inefficient and ineffective, wasting valuable resources and hindering a company's growth.

  • Machine Learning Optimization

Our media campaign specialists are all set to leverage the big data tool and create intent oriented effective campaigns that drive striking results.

  • Transparent Reporting

Offering Transparency to our clients is our utmost priority. From planning effective campaign strategy to achieving striking results you will be a part of the journey in every step. Your valuable feedback and our strategy expertise will make a killer combo.

  • Lower your cost per acquisition

Our SEM strategy is worth every penny you pay for. We value the money you bring in to scale your business hence we ensure that you achieve effective results but in a cost-effective way. Bringing the cost down and productivity up is our forever agenda.

  • Conversion Tracking

Keep an eye on your campaigns so that not just us but you also have a thorough idea of how your campaign is performing. Like we said earlier we believe in transparency in every step.

  • Ads Split Testing

Want to know the secret to a well optimized campaign that yields high revenue?
Ensuring every trial counts! We make sure every trial test gives us stronger key findings to further work on that helps you save cost and achieve effective results.

  • Keyword and Bid Management strategy

We have the right kind of tool and team that will help in researching the best kind of keywords and strategy that makes your competitors irrelevant in no time.

Effective Targeting

Laser Targeting is the secret sauce by which you are able to reach your ideal user customer. Targeting is a crucial aspect of creating a powerful SEM strategy. Here are some common targeting methods that can be used:

Keyword targeting: Targeting the right keywords can be a game changer while drafting an Ad Campaign. This involves selecting specific keywords and phrases that are relevant to your business and using them in your ad campaigns. This can help ensure that your ads are shown to people who are actively searching for the products or services that you offer.

Geographic targeting: Do not miss the opportunity to target your audience location wise. This allows you to target specific geographic locations, such as countries, regions, cities, or even neighborhoods. This can be useful if you have a local business or if you want to focus on a particular market.

Demographic targeting: Leverage the opportunity to target your ideal audience on different levels that involves targeting specific segments of the population based on characteristics such as age, gender, income, and education level. This can help to ensure that your ads are shown to the most relevant audience.

Device targeting: It is important to find out where your customer base is most active on. This allows you to target specific types of devices, such as desktops, laptops, tablets, or mobile phones. This can be useful if you want to optimize your ad campaigns for a particular type of device.

Interest targeting: Leverage the data and target your audience on the basis of interest. Interest targeting is considered an intent oriented targeting where the rate of converting the user is high. This involves targeting people based on their interests and behaviors. This can be done through data analysis, such as examining users’ search history, social media activity, and other online behaviors.

Google Audience: We at Technians are proud to reveal that we have Google as our partner with 5000+ Audience to leverage from.

Ad placement targeting: This involves selecting specific websites or digital platforms where you want your ads to appear. This can be an effective way to ensure that your ads are shown to people who are interested in the types of products or services that you offer.

By using a combination of these targeting methods, businesses can create highly effective campaigns that reach the right audience, at the right time, and in the right place. This can help to improve ad relevance, drive higher click-through rates, and ultimately achieve higher return on ad spend ROAS.

OUR GREATEST ASSET IS

Our Relationship
with Our
Clients

We have achieved outstanding results for companies of all shapes and sizes.

WE URGE YOU TO

Hear What Our Customers are Saying

Listen to the buzz and hear the success stories of our clients.

Feel the waves that our high-performing agency services are creating.

Hasan Sameer
Security Consultant

RSK Business Solutions & RSK Cyber Security

Munmun Pal
Additional Divisional Manager

Tata Metaliks Ltd

Frederica Flor
Assistant Marketing Manager

Tresmode

Mohit Khatodiya
Deputy Manager - Digital Marketing

Max Healthcare

Ishan Mehta
Digital Marketing

Asian Institute of Medical Sciences

Augustine S Lobo
Manager - SEO & Marketing Grow

Housing.com

SHELLEY MEHTA
Co Founder

OriginalBuy

VIKAS TRIPATHI
Marketing Head

Vivo

JAIDEEP AHUJA
Director

Ahuja Residency

MRIDUL RANJAN SAHU
Marketing Manager

OYO Rooms

logo Technians
We had the pleasure of working with Technians on various projects including for both web and mobile responsive website development. Technians technical talent is fantastic and worked well with us and deliver consistent results. Once it came to design, animations, they delivered stellar results and always contributed their own expertise to the final product. They are reliable, thorough, smart, available, extremely good communicators and very friendly! We would recommend hiring Technians to anyone looking for a highly productive and solution driven team.
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It was a great experience working with Technians. Aesthetic and systematic website design delivering to client requirements was professionally done. The team was agile, responsive and responded well to our delivery needs.
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We are grateful for Technians for handling social media for us. It is a great experience to work with their team. Here's hoping that you continue to do a great job and wishing you all the very best for your future endeavors!
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"Team Technians is a haven for teamwork where collaborative juices are constant inspirations to drive another set of positive results. While working with them we experienced professionalism and accurate project deliveries. The team strategized on our required achievements and studied the appropriate target audience. Through the acquired information, they placed us and our specialties in the healthcare community and satiated our curiosities. I would highly recommend The Agency Technians. "
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It's such a good time to be working with you to Handle the social channels of Asian healthcare. You're Hard Working Deliverables in times, respond quickly 24x7. As per my feedback to be working with you, You are dedicated to your work of Co-ordinate timely. Your work was outstanding, it's nice to be working with you & your team Also, Great response from Monica.
logo Technians
We worked with Technians for nearly a year. We sought their efforts and creativity for our Off-Page SEO activities. They did a splendid job with the plan. And they also went on to execute that plan for months in a great manner. The Off-Page strategies were totally white hat and user-focussed.
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Thanks, Technians for creating our company’s websites, original buy, and spectratek. Have found your work really exquisite and the support which I received from you after work completion is also appreciable. The team worked day n night to deliver the work in time and left no stone unturned to reach our expectations. Would like to work with you in the future!
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As a leading healthcare company, we have relied on Technians Marketing & Web Application. They have done a tremendous job and we highly recommend them to everyone as these people are very clear with communication, milestones, allotted timelines and the best thing about them is their perfection. They helped us to reach customers Digitally by creating an SEO-friendly web application and Digital Media Campaigns in a very short period of time. Thank you Technians Softech Pvt. Ltd. for your support and keep up the good work.”
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On behalf of Ahuja Residency Pvt. Ltd., I would like to thank you for your 4 years of service to our company. We have always appreciated the prompt and timely deliveries of computer software, software solutions, and advice from your end. In particular, I would like to compliment you on the recent delivery of the up-gradation of our CRM solution. We have been highly impressed with the quality of work done by your team. We are also appreciative of the fact that whenever we have asked for any software-related advice, you have always been there to recommend the most cost-effective and efficient software/solution for our requirements. We wish you and your company the very best for the future.
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The team was really supportive, no one hesitates to execute new things. You were a great support to get things done on time. Also, understanding the criticality of the situation and get things done out of the way was the best part of this team.

EVERYTHING IN

Our Culture is

Focused on Your Success

We are young at heart, dynamic, proactive, and professional. And we work together so you may win!

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Accomplishments

Awards & Recognition

We are Incredibly proud of our work

Our collective achievements are proof that we’d make a fantastic contribution to the growth of ​our ​partners & clients.

TECHNIANS Lead The Way With 5 Category Wins
Bagged 5 trophies to its case in the MARTEQUITY Awards 2023 by ETBrandEquity. It has turned out to be a moment of honor and recognition that resonates not just within the Agency, but across the entire industry.
Winner in Regional Digital Category
Technians has earned a Silver award in the Regional Digital Category at the ET Brand Equity DG+ Awards in recognition of their exceptional performance in the Ananda Dairy campaign. The team's efforts are commendable and deserve gratitude.
Most Promising Digital Agency
Technians has bestowed the award for “Most Promising Digital Marketing Agency” at BAM Awards 2018! This award was given for planning, conceptualizing, and developing creative digital marketing campaigns.....
Digital Agency of The Year
Technians was honored with the “Digital Agency of The Year Award” by the Indian Brands of the Year 2019, Jury in association with APS Media & Research! This was the second time that we won an award!....

FAQ's

Service

Have some more question ?

SEM Stands for Search Engine Marketing. It is a digital marketing strategy to increase visibility of your product and service instantly in Search Engine Result Pages (SERPs)
According to research, Google processes over 3.5 billion searches every day, or, 1.2 trillion searches per year. Your main agenda is to be visible for your ideal audience and if the huge amount of audience is visible there, then it’s the right time to attract, connect and win their hearts with the perfect SEM Strategy.
One of the key differences between Search Engine Optimization and search engine marketing is, SEO focuses on getting traffic and visibility through organic activities whereas SEM focuses on attracting visibility through both means paid and organic ways.SEO is a long run activity whereas SEM focuses on giving instant results.
Analyze the objective you want to achieve, the budget you have room for and voila just start with. The initial step is keyword research, finding the right keywords that you are willing to target. Register into google ad account and initiate your campaign. Build a campaign strategy on how you would break your keywords into groups and allocate the budget accordingly. Create interactive landing pages and copies, and just make it live. Monitor the performance regularly and optimize your campaign to achieve desired goals.
We understand how overwhelming it could be to find the right agency in a pool of vendors selling the same services. Always evaluate on the basis of expertise, years of experience, brands they have worked with, successful testimonials, case study etc. Technians is a premier google partner. Before onboarding we do a thorough research about your end goals and accordingly create a detailed forecast for you to have a better idea. If the forecast, the campaign strategy clicks with you our media expert team is all ready to help you achieve the desired results, looping you in at every phase.

Grow With Us!

Let’s Walk Together Further

Unlocking Your Business Growth

Search Engine Marketing is the Key Investment Your Business Need

Taking Your Business To New Heights

Partnering with the right Digital Marketing agency can do wonders for your business. At Technians, we manage the digital game for you, so you can focus on your company’s bigger vision. With our extensive experience working with platforms like google, bing and Yahoo, we’re the ideal choice to help you take your efforts to the next level.

Consistent Team Support

Our expert team has a deep understanding of what works in digital marketing, saving you time and money. We keep you informed every step of the way and stay up-to-date with the latest developments and trends in the industry.

We Believe In Ensuring Transparency

By working with Technians, you'll have peace of mind, knowing that your valuable funds are being handled with care, and your program is reaching its maximum potential. This means you'll have one less worry to deal with, and more time to focus on what really matters for your business. So, if you're looking to take your digital marketing efforts to the next level, partnering with an SEM agency like ours is the way to go.

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