Look no further for an

Email Marketing Services
That Amplifies Engagement
Without adding to your Workload

We'll work with you to create an email marketing plan that increases customer engagement and drives results - all without overburdening you with additional work. Don't let your email marketing efforts fall flat.

EMAIL MARKETING THAT CONVERTS &

Our Key Strategy That Attracts
& Increases Open Rate you need for High Visibility

A well thought, designed, and implemented email marketing strategy helps you create meaning. Use our email sequence templates to create high converting email sequences in seconds!

Engage and Convert

An already Engaged Audience
Into Loyal Customers for Lifetime

We personalize your email marketing campaigns according to segmented audience groups’ needs. To ensure your leads are nurtured into conversations with a high reply rate.

Why Step into Email Marketing?

Nurture Leads, Pivot to Easy Conversions and Build the Ultimate Relationship with Your Customers

Approaching and reaching your audience can be a challenging task when you’re on a journey to achieve your revenue goals. A mechanism is required to catch each lead personally and know their decision stage, this helps in giving them the right content at the right time to feed them as conversions.
Email marketing is a highly effective method to communicate with an audience that is already engaged with your brand. After gathering and analysing your audience data you can recognise their position in the funnel, and feed them with the exact content they want, at the time they want it. This is called nurturing your leads and it eventually grows your conversions while boosting your sales and revenue.

  • Highly Cost Effective
  • Tap an Engaged Audience
  • Targeted Communication
  • Easy Analysis & Measurement
  • Increases Leads
  • Improves Sales

At our core

We prioritize two key objectives
Cultivating loyal customer base & Attaining high ROI

We firmly believe in the importance of both goals and are dedicated to helping you achieve them. So that your audience is engaged with you for a lifetime.

Building

A customer base that lasts
Requires a well-structured strategy

By utilizing our email sequence templates, you can quickly create high-converting email sequences that communicate value and meaning to your audience. Don't miss out on the opportunity to establish a lasting connection with your customers.

Developing the Perfect Email Marketing Strategy: A Sequence of Triggers to Capture Customer Attention.

Email marketing is one of the most cost-effective and efficient ways for businesses to engage with their customers and drive sales. However, with the increasing amount of clutter in inboxes, it's becoming more challenging to capture customers' attention and stand out from the competition. To overcome this challenge, businesses need to adopt a strategic approach to email marketing, focusing on delivering personalized and relevant content that resonates with their target audience. Let's find out how developing a sequence of triggers can help businesses capture their customer's attention and encourage them to take action. We at Technians follow a step-by-step process to help businesses develop the perfect email marketing strategy, including different triggers to embrace for maximum impact.

  • THE “EMOTIONAL TRIGGER” SEQUENCE:

Entice your audience with the right message that triggers any emotion like a FOMO, happiness or sadness.

  • THE “NURTURE/WELCOME” SEQUENCE:

Set a strong welcoming tone for your subscribers that makes users fall in love with you!

  • THE “ENGAGEMENT” SEQUENCE:

Attract users by drafting transactional, promotional and relational emails.

  • THE “ASCENSION” SEQUENCE:

Create ordinary buyers into loyal customers by drafting the right follow up email.

  • THE “SEGMENTATION” SEQUENCE:

Segment the lead based on which engagement phase they are looped in.

  • THE “RE-ENGAGEMENT” SEQUENCE:

It’s time to put some extra energy into nurturing those who have already been interested.

  • THE “AFFILIATE PROGRAM” SEQUENCE:

Untap the benefits of affiliate programs by drafting the right email marketing campaign.

  • THE “CONVERSION” SEQUENCE:

Push the subscriber further down the funnel while thinking about your Most Viable Lead.

  • THE “90-DAY AWARENESS” SEQUENCE:

Introduce your subscribers to your best products over a 90 day

  • THE “DIRECT PITCH” SEQUENCE:

A Golden email that helps you entice your audience.

  • THE “VALUE/TEASE” SEQUENCE:

Tell, engage and resell with the perfect email marketing strategy.

  • THE “SPECIAL-OFFER” SEQUENCE:

Leverage users in a quick span by creating tempting offers your customers can not resist saying No to!

To establish a strong foundation for email marketing a well integrated strategy and process is required, that compels you to give a striking success in every campaign you go onboard with.

  • CRM Integration:

We integrate CRM platforms to streamline customer communication, while we optimize marketing attribution strategies and customize the content according to each touchpoint of the customer journey. Better Integration = More Meaningful Customer Relationships.

  • Cross Channel Growth:

Growth implies favorable data. We work towards analyzing your customer data to target a similar lot of audience for you. We ensure that through accurate communication, your customers get fed into your journey workflow and maintain loyalty.

  • Segmentation and Marketing Automation:

While analysing constant customer behaviour and existing data, we develop core customer segments. The overall data is then collected to execute big data analysis with AI to improve marketing automation. Further, the segmented groups are supplied with the right content at the right time to keep them engaged throughout their customer journeys.

  • Personalization:

Personalizing email content through the usage of subscriber data helps build trust and loyalty. We work on feeding them with the right content to tailor their experience with your business.

  • Effective Copywriting:

Copywriting is all about conveying what your audience wants to hear at the right touchpoint of their journey in the funnel. We help you in collecting lucrative insights from your personas, to nurture your leads into assured conversions.

  • HTML Coding:

Your audience may receive your emails on varying devices or other email client software. To give them a positive user experience while interacting with your email, we design responsive email templates that are rigorously tested on multiple platforms.

  • Atomic Design:

Our team works with atomic design principles to provide you with the convenience of adopting designs rapidly across platforms. Our goal is to ensure that your communication to your audience is delivered while abiding by brand guidelines, be it through any medium, email, web or app.

  • Testing and Optimisation:

We personalize your email content which includes understanding the customer life cycle for a clearer workflow of communication. With personalized content and A/B testing, we help you maximize your results.

-Elevate Email Marketing Strategy
-Key Covering

Elevate Email Marketing Strategy

Developing the Perfect Email Marketing Strategy: A Sequence of Triggers to Capture Customer Attention.

Email marketing is one of the most cost-effective and efficient ways for businesses to engage with their customers and drive sales. However, with the increasing amount of clutter in inboxes, it's becoming more challenging to capture customers' attention and stand out from the competition. To overcome this challenge, businesses need to adopt a strategic approach to email marketing, focusing on delivering personalized and relevant content that resonates with their target audience. Let's find out how developing a sequence of triggers can help businesses capture their customer's attention and encourage them to take action. We at Technians follow a step-by-step process to help businesses develop the perfect email marketing strategy, including different triggers to embrace for maximum impact.

  • THE “EMOTIONAL TRIGGER” SEQUENCE:

Entice your audience with the right message that triggers any emotion like a FOMO, happiness or sadness.

  • THE “NURTURE/WELCOME” SEQUENCE:

Set a strong welcoming tone for your subscribers that makes users fall in love with you!

  • THE “ENGAGEMENT” SEQUENCE:

Attract users by drafting transactional, promotional and relational emails.

  • THE “ASCENSION” SEQUENCE:

Create ordinary buyers into loyal customers by drafting the right follow up email.

  • THE “SEGMENTATION” SEQUENCE:

Segment the lead based on which engagement phase they are looped in.

  • THE “RE-ENGAGEMENT” SEQUENCE:

It’s time to put some extra energy into nurturing those who have already been interested.

  • THE “AFFILIATE PROGRAM” SEQUENCE:

Untap the benefits of affiliate programs by drafting the right email marketing campaign.

  • THE “CONVERSION” SEQUENCE:

Push the subscriber further down the funnel while thinking about your Most Viable Lead.

  • THE “90-DAY AWARENESS” SEQUENCE:

Introduce your subscribers to your best products over a 90 day

  • THE “DIRECT PITCH” SEQUENCE:

A Golden email that helps you entice your audience.

  • THE “VALUE/TEASE” SEQUENCE:

Tell, engage and resell with the perfect email marketing strategy.

  • THE “SPECIAL-OFFER” SEQUENCE:

Leverage users in a quick span by creating tempting offers your customers can not resist saying No to!

Key Covering

To establish a strong foundation for email marketing a well integrated strategy and process is required, that compels you to give a striking success in every campaign you go onboard with.

  • CRM Integration:

We integrate CRM platforms to streamline customer communication, while we optimize marketing attribution strategies and customize the content according to each touchpoint of the customer journey. Better Integration = More Meaningful Customer Relationships.

  • Cross Channel Growth:

Growth implies favorable data. We work towards analyzing your customer data to target a similar lot of audience for you. We ensure that through accurate communication, your customers get fed into your journey workflow and maintain loyalty.

  • Segmentation and Marketing Automation:

While analysing constant customer behaviour and existing data, we develop core customer segments. The overall data is then collected to execute big data analysis with AI to improve marketing automation. Further, the segmented groups are supplied with the right content at the right time to keep them engaged throughout their customer journeys.

  • Personalization:

Personalizing email content through the usage of subscriber data helps build trust and loyalty. We work on feeding them with the right content to tailor their experience with your business.

  • Effective Copywriting:

Copywriting is all about conveying what your audience wants to hear at the right touchpoint of their journey in the funnel. We help you in collecting lucrative insights from your personas, to nurture your leads into assured conversions.

  • HTML Coding:

Your audience may receive your emails on varying devices or other email client software. To give them a positive user experience while interacting with your email, we design responsive email templates that are rigorously tested on multiple platforms.

  • Atomic Design:

Our team works with atomic design principles to provide you with the convenience of adopting designs rapidly across platforms. Our goal is to ensure that your communication to your audience is delivered while abiding by brand guidelines, be it through any medium, email, web or app.

  • Testing and Optimisation:

We personalize your email content which includes understanding the customer life cycle for a clearer workflow of communication. With personalized content and A/B testing, we help you maximize your results.

OUR GREATEST ASSET IS

Our Relationship
with Our
Clients

We have achieved outstanding results for companies of all shapes and sizes.

WE URGE YOU TO

Hear What Our Customers are Saying

Listen to the buzz and hear the success stories of our clients.

Feel the waves that our high-performing agency services are creating.

Hasan Sameer
Security Consultant

RSK Business Solutions & RSK Cyber Security

Munmun Pal
Additional Divisional Manager

Tata Metaliks Ltd

Frederica Flor
Assistant Marketing Manager

Tresmode

Mohit Khatodiya
Deputy Manager - Digital Marketing

Max Healthcare

Ishan Mehta
Digital Marketing

Asian Institute of Medical Sciences

Augustine S Lobo
Manager - SEO & Marketing Grow

Housing.com

SHELLEY MEHTA
Co Founder

OriginalBuy

VIKAS TRIPATHI
Marketing Head

Vivo

JAIDEEP AHUJA
Director

Ahuja Residency

MRIDUL RANJAN SAHU
Marketing Manager

OYO Rooms

logo Technians
We had the pleasure of working with Technians on various projects including for both web and mobile responsive website development. Technians technical talent is fantastic and worked well with us and deliver consistent results. Once it came to design, animations, they delivered stellar results and always contributed their own expertise to the final product. They are reliable, thorough, smart, available, extremely good communicators and very friendly! We would recommend hiring Technians to anyone looking for a highly productive and solution driven team.
logo Technians
It was a great experience working with Technians. Aesthetic and systematic website design delivering to client requirements was professionally done. The team was agile, responsive and responded well to our delivery needs.
logo Technians
We are grateful for Technians for handling social media for us. It is a great experience to work with their team. Here's hoping that you continue to do a great job and wishing you all the very best for your future endeavors!
logo Technians
"Team Technians is a haven for teamwork where collaborative juices are constant inspirations to drive another set of positive results. While working with them we experienced professionalism and accurate project deliveries. The team strategized on our required achievements and studied the appropriate target audience. Through the acquired information, they placed us and our specialties in the healthcare community and satiated our curiosities. I would highly recommend The Agency Technians. "
logo Technians
It's such a good time to be working with you to Handle the social channels of Asian healthcare. You're Hard Working Deliverables in times, respond quickly 24x7. As per my feedback to be working with you, You are dedicated to your work of Co-ordinate timely. Your work was outstanding, it's nice to be working with you & your team Also, Great response from Monica.
logo Technians
We worked with Technians for nearly a year. We sought their efforts and creativity for our Off-Page SEO activities. They did a splendid job with the plan. And they also went on to execute that plan for months in a great manner. The Off-Page strategies were totally white hat and user-focussed.
logo Technians
Thanks, Technians for creating our company’s websites, original buy, and spectratek. Have found your work really exquisite and the support which I received from you after work completion is also appreciable. The team worked day n night to deliver the work in time and left no stone unturned to reach our expectations. Would like to work with you in the future!
logo Technians
As a leading healthcare company, we have relied on Technians Marketing & Web Application. They have done a tremendous job and we highly recommend them to everyone as these people are very clear with communication, milestones, allotted timelines and the best thing about them is their perfection. They helped us to reach customers Digitally by creating an SEO-friendly web application and Digital Media Campaigns in a very short period of time. Thank you Technians Softech Pvt. Ltd. for your support and keep up the good work.”
logo Technians
On behalf of Ahuja Residency Pvt. Ltd., I would like to thank you for your 4 years of service to our company. We have always appreciated the prompt and timely deliveries of computer software, software solutions, and advice from your end. In particular, I would like to compliment you on the recent delivery of the up-gradation of our CRM solution. We have been highly impressed with the quality of work done by your team. We are also appreciative of the fact that whenever we have asked for any software-related advice, you have always been there to recommend the most cost-effective and efficient software/solution for our requirements. We wish you and your company the very best for the future.
logo Technians
The team was really supportive, no one hesitates to execute new things. You were a great support to get things done on time. Also, understanding the criticality of the situation and get things done out of the way was the best part of this team.

EVERYTHING IN

Our Culture is

Focused on Your Success

We are young at heart, dynamic, proactive, and professional. And we work together so you may win!

technians_culture
technians_culture
technians_culture
technians_culture
technians_culture
technians_culture
technians_culture
technians_culture
technians_culture
technians_culture
technians_culture
technians_culture
technians_culture
technians_culture
technians_culture
technians_culture

Accomplishments

Awards & Recognition

We are Incredibly proud of our work

Our collective achievements are proof that we’d make a fantastic contribution to the growth of ​our ​partners & clients.

Winner in Regional Digital Category
Technians has earned a Silver award in the Regional Digital Category at the ET Brand Equity DG+ Awards in recognition of their exceptional performance in the Ananda Dairy campaign. The team's efforts are commendable and deserve gratitude.
Most Promising Digital Agency
Technians has bestowed the award for “Most Promising Digital Marketing Agency” at BAM Awards 2018! This award was given for planning, conceptualizing, and developing creative digital marketing campaigns.....
Digital Agency of The Year
Technians was honored with the “Digital Agency of The Year Award” by the Indian Brands of the Year 2019, Jury in association with APS Media & Research! This was the second time that we won an award!....

FAQ'S

Service

Have some more question ?

Email Marketing is a type of marketing that awares the target audience about a product, service, organization, upcoming events, and more through Emails. It plays a pivotal role in building and maintaining long-term customer relationships.
Lead generation is all about collecting verified information such as names and email IDs of the potential customers. Generating the same would depend on how strong your Email Marketing Campaign is and how effective it is in making a customer eager to engage with the product/service.
Email Marketing is a part of Content Marketing and not a whole phenomenon of its own. Working hand-in-hand, your content and email campaigns can fuel each other, increase sharing, and expand your reach.
Email marketing gives you the perfect opportunity to create a personalized connection with your user base. You can easily tap into their interest, pain points, or your services by creating strategic email for your segmented audience. Also one of the key ebenefits which we cannot ignore is that email marketing is the most traditional yet popular and cost effective way of building meaningful relationships with your customers in comparison to other platforms.
Target Group is the audience you want to reach out to. For every business, the target group will differ – based on demographics & firmographics. Set a clear intent for your Email Marketing Campaign and define the target audience on the basis of it.
Generally, businesses prefer to keep mails restricted to one per week. However, you can always customize the same depending upon the end goal of the campaign. 1-3 mails per week are good. Make sure to not spam your customers – it can result in them unsubscribing from your organization.
While it’s a given that links contribute to higher engagement and revenue generation, not all mails need to carry a link. Keep periodic mails in between focused on building the customer-company relationship. Remember that the customer is here for the long-term and to retain them you must value the relationship.
Subject lines are read first and the mail body follows. If you fail to have a subject line that is catchy, engaging, captivating, the mail is sure to go unnoticed.
According to MailChimp, the average open-rate of all industries is around 21.8%. Generally, 2% to 5% is seen as a good email conversion rate, but again it depends on the industry you are involved in.
Product/Service links can be included in the emails, known as affiliate marketing. Affiliate links pave way for stepping up communication, more engagements, direct promotions, and sales generation. All while keeping the agendas of Email Marketing. The catch is to be mindful of the target audience and well-crafted emails that spark their interest.

Looking to
Achieve your Goals?

Let us help you
get there!

We're a digital agency focused on
creative and results-driven solutions.

Start With
Submit Form Below