first launches i

Once again, Google Ads are showing emojis in their display URLs. Google first launches this in the year 2016 but it was quite visible in 2019 as well. Now, in 2020 Google Ads is displaying emojis.

Do Read: Google Ads Examines Custom Dimensions For Reporting According To Business Structure

Google Ads Policies

According to Google Ads policies, no emojis will be visible on display ads. It seems like the person is trying to be manipulative. But at the same time, it improves the CTR as well.


Google Ads Displays Emojis URL
Google Ads Displays Emojis URL
Image Source: Search Engine Roundtable

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