Google Confirmed that on 23rd June it releases a Google Search “Spam Update”. The update rolled out & finished within a single day. Google did not elaborate more about it but it yet, just connected to its overall spam prevention notices.


Google Does Not Use Sentiment in Google Search Ranking

Google Declares this on Twitter:

There were a lot of fluctuations are seen in various tools related to ranking & alot of chatter too. It is still not clear, exactly what type of spam Google is focusing on this update.

Danny Sullivan Confirms that it is a global update & currently focuses on web page and image results, so there is no impact of this on local search results.

Google also added that it will also bring a second spam update next week

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