Twitter has increased access to its brand survey tools to various other advertisers. This will help advertisers to understand their tweet campaign performance. This way they could get more insights around their promotions.
The Twitter brand survey tool is still not accessible to all the advertisers. It will be available in countries like the US, Canada, UK, Japan, and Brazil.
Twitter Explaining Benefits:
This is not considered as a major addition in the data but still will provide more insights to the advertisers. According to the company, it will act as a key point in understanding and improving campaign performance.