1. Which social media platforms should my business have a presence on?
There is no set answer to this question, because you need to have a presence wherever your customers are and different businesses have different audiences. One demographic spends most of their time on Facebook, while another only engages on LinkedIn, and some divide their time equally between three or more sites. Find out who and where your customers are, and follow them.
2. How should we be using Facebook/Instagram for marketing?
Facebook/Instagram is the social media platform of choice for over a billion people worldwide. Use it to connect and interact with your audience, and to share your content/offerings through ADs posts, in a way that encourages your fans to share it as well.
3. How should we be using Twitter for marketing?
Twitter has over 313 million users, and is ideal for sharing your content through regular postings and connecting with other influencers in your industry.
4. How should we be using LinkedIn for marketing?
LinkedIn has over 467 million users. It is a great place to share your credentials with the world, but more importantly, it’s the perfect place to interact with your audience online. Using LinkedIn Groups, you can answer questions and contribute to discussions in order to demonstrate your industry thought leadership as well as your willingness to help others generously.
5. Should we be using Google+ for marketing?
Though it started out looking promising, Google+ is one platform we don’t recommend using for marketing purposes anymore as it don’t have much active users.
6. Is YouTube important for marketing?
Videos are becoming more and more important in the world of social media marketing. YouTube gets over 4 billion views per day! Promote your brand’s image through a video and let your audience take a look at your business.
7. What we will post?
Our content strategy is tailored for your target audience and your unique business. Our graphic designers create custom images for your brand and our community managers post content that either informs, entertains, or inspires your target customer.