Google BERT update shows a major impact on the New York Times in a negative manner. Other SEO Specialists said it was not a major update. New York Times faces a huge decline in their search traffic due to Google update.
Tweet By Associate Masthead Editor Of New York Times:
Feels huge to us at NYT. But it coincided with the move to mobile-1st indexing — so we're not sure what's causing changes
— Hannah Poferl (@HannahPoferl) October 30, 2019
Image Source: Search Engine Roundtable
It was quite surprising that SEMRush shows no changes in traffic over the past few weeks. SEO experts have said earlier also that tools are not able to show the change.
Tweet By John Mueller:
We move domains to MFI when we think they're ready, it's not by industry. If you're seeing changes in search, it would be useful to have specifics, otherwise there's not much I can do :).
— 🧀 John 🧀 (@JohnMu) October 30, 2019