Google may hold the launch of passage indexing till early 2021. Danny Sullivan made it lear by telling that Google has not rolled passage indexing yet. It was expected to roll out by the end of 2020.

Recommendation:

WhatsApp Will Come Up With Many New Features This Week

Passage-Based Indexing

According to Google

Very specific searches can be the hardest to get right since sometimes the single sentence that answers your question might be buried deep in a web page. We’ve recently made a breakthrough in ranking and are now able to not just index web pages, but individual passages from the pages. By better understanding the relevancy of specific passages, not just the overall page, we can find that needle-in-a-haystack information you’re looking for. This technology will improve 7 percent of search queries across all languages as we roll it out globally.

Understanding Passage Indexing

Since it is named as “passage-indexing”, it is not an actual change in indexing but is more of a ranking change. Indexing is not really affected by it. It is based on how Google ranking works on content, based on your web page. Google is better at regulating the content on the page and using it for better ranking purposes.

Leave a Reply

EXPLORE THE LATEST

EXPLORE THE LATEST

That answer every ifs and buts of digital marketing

Stay ahead with deeper understanding of the trends and up-to-date marketing tactics; all tried & tested in the ever-growing digital space.

EXPLORE THE LATEST

Who, What, When,

Where, Why, & How around the Globe

Stay on top of your game with local, national, & international affairs that have an impact in one way or another.

Looking to
Achieve your Goals?

Let us help you
get there!

We're a digital agency focused on
creative and results-driven solutions.

Start With
Submit Form Below