Instagram Shops was previously announced in May, to be available to all the businesses to the maximum holiday sales through Instagram engagement to attract customers from their feed.
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Instagram launched their new site “The Season for Shops” which guide everything about how to set up Instagram shops. It includes:
- Why you should set up an Instagram shop
- Tagging products in Instagram posts and Stories
- Creating collections for Instagram shops
- Setting up shopping ads
- Creating Custom Shopping Audiences in Ads Manager
The overview will be better in understanding the products and it will also help businesses in their growth.
Shopping Tags and E-commerce
The guide also includes the way to add tags to the posts, stories, and live streams. The most important is – it guides the way how to set up an e-commerce shop.
The Visual will make the setup easy and users will easily understand key elements and the steps given for setup. Almost 80% of the users are for brand updates, therefore the Instagram shop will give huge benefits to product owner from the customers