India’s premier online shopping app Paytm Mall has earmarked Rs 501 crore as cashback during its four-day sale starting from September 20. The cashback will range from 15% to 100%.

Highest cashback on Mobile, Appliances, and Fashion   

Paytm E-commerce is offering highest cashback offers on key products such as Mobile, Appliances, and Fashion. The Alibaba-backed platform aims to contribute up to 10-15% of retailers overall this festive season and is expecting five to six million visitors during the four-day period.

Views of Amit Sinha   

“Paytm Mall has the strongest association with cashback offers, which we’ll leverage this festive season,” said Amit Sinha, COO, Paytm Mall.

“Moreover, our sale will be live across online and offline and customers will also be able to scan Paytm Mall QR codes and gain access to similar offers.” This will help brands to align offers across online and offline distribution, believes Sinha.

Paytm Mall revamps its Mobile Application

The company has revamped its mobile application and onboarded 1,000 brand stores and 15000 brand-authorized retailers selling over 65 million products.