With podcast listeners on the rise, is audio now becoming a crucial element of social platforms? Are audio tweets a new element to the app? It is interesting to consider and lately, Twitter’s design team showcased how audio tweets might look like.
As you can see in the pictures, Twitter’s “Here and Now” audio tweets may look like, with clips connected to tweets and highlighted separately. Twitter released audio-only live streams back in 2018, which might provide a way to share audio tweets.
Sometimes you just want to talk, without being on camera. We’re launching audio-only broadcasting, so your followers can hear, but not see you.
Rolling out now for iOS. pic.twitter.com/tBsm37NcdH
— Twitter (@Twitter) September 7, 2018
Facebook also released audio posts option in a few regions two years ago.
The aim of the audio posts was to overcome the language barriers ( users may understand the language but not able to read it). Audio clips in posts did not turn out to be a big thing on social platforms, but you can share voice clips in messages which therefore offers a way to connect.
The question arises: Will it work for Twitter? No doubt the presentation looks interesting and if it does roll out it will be an interesting option to consider.