This new AR installation project will permit the visual artists to place a 3D augmented reality art in a location of their choice which the users can view in their map and visit the location as well.
The initial introduction
Firstly, they released a new website showing countdown on their screens.
What is the buzz about the project?
According to the sources, the 3D project could be placed in public places which can be tracked by users on the map of Snapchat.
And when the user visits the site, he will be able to see the visual installation
A new way to engage audience
This new combination of art and technology is a cheaper way to install art creations in places along with increasing more engagement among the audience as well.
Facebook also comprised of a similar concept which they posted on SLAM when they worked with San Francisco artist Heather Day to create such visual installations.