From the last year November 2020, Google is showing the “Insights Tab” option to some of the users only. Over the last couple of weeks, more and more advertisers are able to see and use the insights tab.
Recommendation:
Insights Page
According to Google, the new insights page will help advertisers to know more about the latest trends according to their business. This will also help them to inspect insights more thoroughly.
Currently, the insights page has only one trend which is Search trends. Insights page is cumulated with the latest product and services trends where the consumer growth is most likely to happen. In the future, Google will bring more insights to the insights page.
Tweet By Ginny Marvin
Are you using it for monitoring at this point or have you taken any actions based on the data yet?
— Ginny Marvin (@GinnyMarvin) January 19, 2021